Christmas with Balmuir

11/11/2019 12:27 PM

Inspiration for Christmas Decor

Balmuir Christmas 

Winter is here and Christmas is getting closer. Create the warm atmosphere of Christmas into your home or cottage by adding a touch of red into your neutral coloured decor. Red is a perfect accent colour for neutral shades like grey, sand and off white.

Balmuir Christmas

Balmuir Christmas


Bring some colour and softness into your bedroom with red Lucca throws and Venice cushion covers made out of baby alpaca, linen pillow cases and Aurora kid mohair throws. Soft and breathable natural materials in your bedding keep you warm at night and feel comfortable against the skin.


Explore home textiles >>


Balmuir Christmas

Balmuir Christmas


Create a festive Christmas atmosphere into your livingroom with Balmuir’s beautiful ball candles and Verona candle stands. A soft Lausanne cashmere poncho is an elegant and comfortable addition to your homewear. From Balmuir you can also get Christmas presents delivered in beautiful Balmuir gift packages, finished with satin ribbons.


Shop Christmas gits >>


Balmuir Christmas

Balmuir Christmas


Christmas feast feels even more special with beautiful red kitchen linen. The table gets the finishing touches from candle light and elegant Piemonte wine glasses. Linen napkins and kitchen towels are also a practical, high-quality gift to bring to a Christmas party.


Inspiration for table setting >>


Balmuir Christmas 

Posted By Tiina Simola

BxBB – Accessories for everyone

10/30/2019 10:51 AM

In Collaboration with Billebeino

BxBB | Balmuir x Billebeino


Balmuir’s collaboration collection BxBB was created together with the Finnish street fashion brand Billebeino. Inspired by the bold attitude of street fashion and high-quality natural materials, the goal was to create products that anyone, regardless of age or gender, could wear. Beanies made out of wool and cashmere mix and scarves made of 100% virgin wool suit both men and women. Classic neutral colours black and dark grey are easy to combine with different styles. The beanie is also available in Billebeino's signature colour red. The accessories are perfect for both city wear and outdoors. We asked Ville Leino, the founder of Billebeino to tell us more about his brand and his thoughts about the collaboration.


BxBB | Balmuir x Billebeino

What started Billebeino? 

Billebeino was created in Buffalo when I still played for NHL. I was recovering from and injury and spent a lot of my time painting. The signature I used became our logo. Billebeino’s co-founder, Juhani Putkonen and I wanted to use the signature for something and ended up making beanies and caps. When they sold well and people were still interested, we decided to make other products too and we’re still on that journey.

What inspires you with Billebeino?

I’m mostly inspired by the creative side, growth and developing our brand. Designing clothes and new, out of the box stuff is also inspiring, as well as collaborations.

How was the process of creating a collection together with Balmuir?

Balmuir and Billebeino have both been doing things bravely in their own style. There’s also a lot of similarities in the growth stories of both brands. The collaboration process was clear, as we had similar opinions on what the collection should be like. Naturally, getting the collection from the first ideas to launch takes time well over six months, but the process was relatively easy to finish.

What kind of a customer is the collection aimed at?

The collection is designed for both men and women, young and older stylish people. I’m very pleased with the products in the collection. The end result looks like both brands involved. The products are simple and stylish and I think they will be very popular.


Shop BxBB collection >>

Posted in Fashion By Tiina Simola

Balmuir Blog 24 October 2019

10/23/2019 1:30 PM

BMuir's Elegant Silk Collection

 BMuir Maya Light Taupe

BMuir’s new silk collection is comprised of elegant silk shirts and a top that are easy to combine with several styles for different occasions. Silk is a beautiful material that easily adds that special something to a look. It’s also very pleasant to wear as it feels cool against the skin during summer and warm during winter. For extra comfort, a little bit of elastane has been added to the material.

BMuir Malene Black

BMuir Malene Light Taupe


The collection includes a classic button up silk shirt Malene, a high cuffed silk shirt Marcia and the elegant silk top Maya. Beautiful, timeless colours black, ivory, khaki and light taupe, and a comfortable fit make these blouses true corner stones for any wardrobe, suitable for both the office and more formal occasions.


Five Tips - Update Your Look from Day to Night

As the end of the year with the holiday season approaches, it’s time to party. Even though you’d usually want to get ready for the celebrations with plenty of time, sometimes it’s just not possible. If the party’s starting right after work, we’ve got five tips for updating your look from day to night in just a few minutes.

BMuir Maya Black


1. Plan ahead. BMuir silk collection’s silk shirts and top are great for the office paired with a blazer or a cardigan and beautiful trousers or a skirt. As you get ready for the party, just leave out the blazer and change into a pair of high heels.

2. Touch up your make up and add some beautiful lipstick. If you’d rather bring the attention to your eyes, you can add some darker cream eye shadow on your lids.

3. Wash your hair the day before and tie it up in a bun for the day. As you let your hair down, you’ll have beautiful loose curls. Brush through gently and add some hair spray. If you want to, you can also add a trendy hair clip or a head band or tie a silk scarf into your hair.

4. Instead of your large work bag, bring a smaller purse to carry the essentials. Balmuir’s Edith crossbody or Emelie pouch are perfect for this, and the fit nicely into large bags too.

5. The most beautiful accessories you can have are a beautiful smile and a festive spirit! Cheers!


Discover BMuir's silk collection >

Shop BMuir clothes >



 BMuir Marcia Black

Posted By Tiina Simola

My Paris by Estefania

9/18/2019 1:18 PM

My Paris

Explore Paris with Balmuir

The new AW19/20 collection by Balmuir was shot in Paris. The collection got its inspiration particularly from the parisian style, which is effortless yet elegant at the same time. The style focuses on less, allowing the colours and textures of the high-quality materials bask in the spotlight.

Our model Estefania gave us a tour of her old hometown. Discover Estefania’s favourite spots and let your thoughts soar to the mysteriously narrow streets of Paris.


 My Paris





"My favourite restaurant for lunch is Le Jardin Secret (The Secret Garden). The restaurant is in the Marais area and it has a boho but Parisian chic feeling."

10 Rue des Rosiers







My Paris




"L'Orangerie in Tuileries is my favourite museum which houses a great collection of Monet's Nympheas paintings. Definitely a more niche but a well-known museum for the lovers of impressionism!"

Jardin Tuileries









My Paris



My Paris




"My favourite area in Paris is Rue Bretagne. Especially when there's the flea market, which is a perfect occasion to buy antique pieces."

Rue de Bretagne

My Paris




Posted in Fashion By Katri Kaarre

Balmuir Blog 20 August 2019

8/20/2019 12:41 PM

A Glass of Bubbly And Soft Knitwear – BMuir Alpaca Collection Leads Us to Autumn


BMuir Alpaca Collection

BMuir Alpaca Collection


BMuir clothing collection expanded last week with soft knitwear made out of alpaca and merino wool mix. The launch was celebrated at Balmuir Brand Stores in Helsinki and Oulu. As the customers got familiar with the collection and matching Grace accessories, they were treated to a glass of bubbly, some sweet treats and a give away. Balmuir Brand Store Helsinki also had the designer of the collection at the event to tell more about the garments.


BMuir Alpaca Collection

BMuir Alpaca Collection


– We had a lot of our good regular customers visiting. It was nice to catch up after summer, many customer told us about their summer holidays and trips, says the store manager, Tommi Setälä from Balmuir Brand Store Helsinki.

A lot of the customers stopped by at the store befor continuing on to Helsinki Night of the Arts. They were particularly intrigued by the golden yellow and camel melange shades of the knitwear.

The collection was eagerly welcomed by customers in Balmuir Brand Store Oulu aswell.

– The customers really liked Giselle cardigan, and it was sold especially in black and grey on the launch day. Many were planning to come back later for some more shopping, explains Marja Tahvanainen from Balmuir Brand Store Oulu.


BMuir alpakkamallistoBMuir alpakkamallisto


Knitwear made out of alpaca and merino wool mix are an excellent choice for autumn. The versatile sweaters, tunics and cardigans are perfect for both office and leisure wear. The clothes are available in six lovely colours and, depending on the model, in size XS-XL.

Choose your favourites from our alpaca and merino wool mix knitwear >>


Match with Grace accessories >>


Read more about the care for alpaca and merino wool mix >>


Posted in Fashion By Tiina Simola

Balmuir Blog 6 June 2019

6/7/2019 1:34 PM

My Malaga

Explore Malaga with Balmuir

BMuir linen collection was shot in Malaga, the hometown of our model Mira. She fell in love with the new BMuir linen collection and her favourite garment was the versatile Livia linen tunic that can easily be transformed into various looks with accessories.

Mira takes us on a tour of her favourite spots in her home town. Sit back, relax and get inspired by the Spanish atmosphere:


My Malaga




Los Baños del Carmen 

"This beach restaurant is a well known spot for people living in Malaga. History of this place goes all the way back to 1918. Relaxed restaurant situated directly at the beach with easy going vibes.  Soak in the Spanish atmosphere during the weekends – people laughing, families having lunch and enjoying the live music. For me this is definitely the place to watch the sunset at the terrace of the restaurant or from the beach."

Calle Bolivia, 26








My Malaga




El Pimpi Restaurant

"This restaurant is definitely a must see when you come to Malaga. El Pimpi offers traditional dishes and variety of Spanish wines. I love the interior decor and vibrant patio of this place, decorated in Andalusian style. For those who don’t know, this is also favourite place of Antonio Banderas who is originally from Malaga!"

Calle Bolivia, 26​​​​​​​









My Malaga





Alcazaba de Malaga

"A historical fortress located in the center of Malaga, right next to El Pimpi. If you want to have a great view over the roofs of Malaga and experience the feeling of travelling back in time, this is the place to visit. Take a stroll through history and enjoy the exotic architecture..."

Calle Alcazabilla, 2






BMuir's linen collection is perfect for warm days in the sun. Balmuir's panamahats, beautiful silk scarves and small bags compliment the outfit. 


Discover our tips for accessories to match with BMuir linen clothes >>


My Malaga



Posted By Tiina Simola

Balmuir Blog 16 May 2019

5/16/2019 11:09 AM

A Work Result of the Highest Standard – Interviewing Our Finnish Manufacturer

Eija Kanniala | Balmuir

Over 50 % of the Balmuir products are made in Europe. Our largest source of production is Italy, but some production takes place in Finland as well. In Kiiminki, Eija Kanniala of Tunnelma Koti Oy has been sewing Balmuir for three years already. The work space of Kanniala is conveniently located only a few steps from her home door in the immediate vicinity of her home.


What kind of sewing projects do you undertake for Balmuir?

I mainly sew Venice cushion covers with piping, Helsinki beanies and ponchos, as well as Lucca capes. I have also been in charge of smaller projects, such as the sewing of linen drapes for the stores, or small repair jobs. For my other clients I primarily sew home textiles so it’s nice to change things up every once in a while, and work with accessories as well.

Browse products sewn by Eija:

Venice cushion covers >>

Helsinki beanies >>

Helsinki ponchos >>

Lucca capes >>


What is important to you with regard to your job?

I have always been a hard worker and my principle has always been to never say no to work. Especially with regard to sewing high-quality products like Balmuir’s, it goes without saying that you’ve got to give the work your 101 %. In fact, I have even made some improvements to the sample products, such as a finer finish to the edges of cushion covers in order to ensure the durability of the product. The materials of Balmuir are always of high quality, but they also require precision. Therefore, I want to make sure that the products are made to the highest standard.


What is your typical day at work?

I begin the work day at home around seven to eight in the morning. A few times a week, I go to the centre of Oulu to undertake some sewing work there, in which cases I begin my work only at ten. In addition to sewing, the job also requires lots of cutting, measuring and ironing. For the projects requiring serial production I have my own tools, which speed up the work. For example, the rate of sewing Venice cushion covers is approximately three to one hour. I also regularly take the finished goods back to clients and go get materials for new projects. I only live half an hour away from the headquarters of Balmuir, so the transport works very flexibly.

Venice cushion covers | BalmuirLucca cape | Balmuir


How do you balance out work and leisure time while working from home?

I crave different projects in my life and would not know how to simply sit still. However, it is important to me that along with client jobs I get to spice up my days with my own sewing projects or go for a brief swim on my beach during hot summer days. On my free time, I read books and search for metals from the nearby grounds. Nowadays I don’t sew clothes on my free time anymore, but when I was younger, I used to sew clothes for my now adult daughters.

Posted By Tiina Simola

Balmuir Blog 11 April 2019

4/10/2019 3:23 PM

High-quality Linen Clothing Is Suitable For Both Holiday And Office – The New BMuir Collection

The most recent BMuir collection comprises classy and versatile apparel made of the finest 100 % linen in Europe. The premium level natural material, the timeless designs and subtle tones ensure a linen clothing line that is easily adaptable for different occasions. The designer Niina tells us more about the birth of the collection and the properties inherent to linen apparel.

 BMuir linen clothes


What inspired the BMuir Linen Collection?

The summer of 2018 reached a record-breaking hot spell in Finland as well – Both our customers and staff were constantly inquiring after a clothing collection incorporating high-quality linen. Linen has been a familiar working material used in the Balmuir home décor collection ever since the beginning, and it has always been one of our customer favourites. This as well strengthened our inspiration for creating a BMuir linen clothing collection.


What are the advantages of linen as a clothing material?

The timelessness and effortlessness, as well as the breathability and flow of the material – these are qualities of linen that give it countless opportunities for design. It’s also a common conception to think that linen is solely a summer material. However, combined with other materials it’s also perfectly suitable for the early spring and fall. Linen is also easy to take care of and won’t always require ironing, for example.

Discover the linen clothing collection >>

Latizia wrap dressLivia linen tunic


For what kind of use are linen clothes suitable?

Linen is generally perceived as a relaxed material. However, the starting point of the BMuir collection has been timelessness and transformability. For instance, the Latizia wrap dress can be accessorised to fit a more formal event, or the dress can be paired with a turtle neck underneath to suit a colder weather. The more daring dressers could even wear the dress with slim fit trousers. The collared Livia tunic is an excellent choice for work attire and can also be worn open in a jacket-like fashion. The Louise trousers are relaxed and comfortable, yet neat enough to fit a city or an office setting. Of course, the linen is known best as the ideal material for hot summer days.


What type of materials should linen be paired with?

Linen is a versatile classic, which can effortlessly be paired with different materials, textures, and prints. For instance, silk, cashmere and linen scarves of the Balmuir accessory collection would beautifully complement the linen clothing collection.

Linnea linen blouseLinnea linen blouse


How should linen be cared for?

Linen should be washed in accordance with the washing instructions and shaped while damp. If needed, linen can also be efficiently ironed inside out while it’s still damp. Drying the material in direct sunlight should be avoided in order to maintain the brightness of the colours.

Find the linen care instructions here >>

Posted in Fashion By Tiina Simola

Balmuir Blog 22 March 2019

3/22/2019 1:17 PM

The Winston Sundae (for two people)


Treat yourself and a friend to a lovely ice cream dessert that will certainly satisfy even the biggest of cravings for something sweet. We created a lovely sundae recipe that looks as good as it tastes! 


Balmuir Winston sundae

 What you need:

  • 2 Crystal Winston Tumblers
  • 100 g of Digestive Biscuits
  • 40 g of melted butter
  • Approx. ½–1 dl of caramel sauce
  • Dark chocolate and blueberries (or other decorations according to your taste)
  • 260 ml container of Häagen-Dazs Cookies & Cream Ice Cream (or any ice cream of your preference)

The method: 

The Winston Ice Cream Sundae is prepared in layers. Start by preparing the biscuit base. Put the biscuits in a zip lock plastic bag and crush by using a rolling pin. Put a pinch of crumbs aside for the later decorating stage. Mix the remaining biscuit crumbs together with the melted butter in a bowl. Next, use a teaspoon to press the biscuit batter to the bottom of the Winston Tumbler, thereby forming a firm layer of approximately 1 cm. For the second layer, pour the caramel sauce on top of the biscuit layer to once again form a layer of 1 cm (or according to taste). Note that the caramel will rise up around the edges when you add the ice cream. Put the glass inside the fridge for one hour to condense the digestive base. Once the layers are cooled down, add the ice cream on top. Decorate the sundae with blueberries and biscuit crumbs. Add an asymmetrical piece of dark chocolate for a beautiful finish.

Find other inspiring items for table settings from our dining collection >>

Posted By Tiina Simola

Balmuir Blog 11 March 2019

3/11/2019 11:31 AM

Quality and Flexibility – Millan Putiikki, Our Retailer in Lahti 

An effective collaboration with both retailers and producers is of utmost importance to Balmuir, and thus we would like to introduce some of our long-time business partners here in our blog.

This time, we get more acquainted with Millan Putiikki – a store which sells high-quality apparel, accessories and interior décor items. The customers are able to enjoy the store’s selection online at the webstore as well as at a physical location, in a boutique located in Lahti, Finland.  In business since 2012, the owner and CEO of the boutique, Milla Tähkänen, tells us more.


What is important to you in regard to the daily operation of your Boutique?

We consider our customers the most important of all, of course, as without them there wouldn’t be us. Another important thing is to have good and reliable affiliates. Together we make sure that our store selection stays interesting and constantly changing. In this way, the work stays personally enjoyable and the customers are motivated to keep coming back yet again to see what’s on offer.


Millan Putiikki BalmuirMillan Putiikki Balmuir


How would you describe your company values?

We want to offer our customers flexible and good customer service. We are even able to order singular items for our customers, if needed. This is the strength of a small business – flexibility comes easy.

Another value for us is bravery. You can’t always be sure on whether or not something will work, but we still often try new things. Sometimes things go wrong, but fortunately most of the time we make things work. As an entrepreneur, I also think it is important that our employees are content and want to do their own part in running a small business and in ensuring that everything runs smoothly.


How do you pick and choose the products that you want to sell in the boutique?

We choose products and brands which we would use ourselves, as well. As the boutique has been in business for quite a while already, the brands in our store have become quite constant. However, sometimes we find new exciting things, we just can’t resist.


How did you discover Balmuir?

I encountered Balmuir and its creation story through media at the end of year 2012. In 2013, I re-encountered Balmuir in Stockholm at the Formex fair. There were so many lovely items that it was hard to decide which products we would start with. At first, we got Helsinki and Dawn scarves, linen kitchen textiles and kid mohair throws. Now the selection has grown quite a bit. It was wonderful to get our first shop-in-shop for Balmuir products at the end of last year.

Millan Putiikki BalmuirMillan Putiikki Balmuir


What attracts you to the products of Balmuir?

I think that the durable natural materials and the timeless design are what’s best in Balmuir. I also like that you can bring luxury to your everyday life with the products of a Finnish brand. You don’t always have to rely on the Italian or French.

Being Finnish is a great value, and we in fact continuously try to find our customers beautiful and high-quality brands that are domestic. Balmuir fits this value brilliantly.


What are your favourite products of Balmuir?

The Helsinki scarf is always my go-to accessory. I wear mine inside as well as outdoors. The new Aurora beanie has also grown on me as a favourite, but the upcoming autumn collection has so many lovely things, that there will definitely be new items to add to my favourites list.

Browse Balmuir's spring novelties >>


What kind of visions do you have for the future?

I believe that a small business, such as us, will never be truly ready. I want to learn to be even better in many aspects relating to my work, so development is one of my visions. Of course, creating a memorable and cosy store experience from season to season requires inspiration and the performance of the task multiple times a year. In this aspect also, the best partners will help us push these visions forward.


More information on Balmuir wholesale: Phone +358-40-705-6353 / E-mail:

Visit Millan Putiikki online >>

Posted By Tiina Simola

Balmuir Blog 26 February 2019

2/26/2019 1:59 PM

Set The Table for Spring



This spring the dining table is set in a casual, yet elegant. Invest in timeless and high quality table top accessories that will last you for years. The classic ensemble is brightened with napkins and candles in beautiful colours of the season. One of this spring's most popular colours is pink, balanced with classic white.

Linen is a much loved, durable natural material. Our European made napkins are an essential part of a spring table setting. These napkins are also a more eco-friendly choice for paper napkins. A leather napking ring finishes the look. If you wish for a table cloth, we recommend our linen table cloth to bring a laid back, vintage vibe to your home. 

Browse our kitchen linen >


As the early spring nights get dark, create a romantic atmosphere with handmade candles and precious crystal candle stands. Combine different size candle stands and different colour candles to make a center piece for dinner table or in the living room. 

Candle standsCandle stands

Fall for candles > 

Add a finishing touch to the table with a beautiful bouquet with your favourite flowers. Gather the bouquet into our Kensington lantern, which can also be used as an elegant vase. If you want, we can also make the lantern personal with a monogram. 

Buy lanterns >

Have you been invited to a dinner party? Surprise the hosts with a linen kitchen towel that only gets better with time. Our wonderful colour collection includes both classic and seasonal options. Our aprons are also a valued gift for those who enjoy cooking.

Posted By Tiina Simola

Balmuir Blog 14 December 2018

12/14/2018 3:42 PM

The New Life of Balmuir Gift Boxes

Christmas is the time of beautiful presents. With us, every purchase is worthy of a beautiful gift packaging around the year. Balmuir products are always packaged into beautiful gift boxes that are finished with an elegant satin ribbon. The elegantly packaged items are ready to be put directly under a Christmas tree.

Balmuir Gift Boxes

The quality gift boxes can be reused. For instance, the boxes can be used for extra storage space. A designer and blogger Marja Nevalainen from the Finnish blog Marjamailla discovered a new way to utilize the gift boxes, giving them a new life as a part of her interior decor:

– I find it great that products have a story and that the story gets a continuation through a ’new’ life. With recycling and crafting you are able to build a unique and personal interior decor, Marja told us.

Marja gave a new life to our Balmuir gift boxes by painting them with lime paint. The painted, pastel coloured boxes gave a unique addition to Marja’s home. We asked Marja for a few tips on painting Balmuir gift boxes.

What inspired you to paint the gift boxes?

I have tried various lime paints and I fell in love with the consistency of the Domus Natura paints. I thought, finally I’ve discovered a product to use in repurposing the gift boxes. I was surprised on how nice of a result I was able to get with such minimal effort.

Marjamailla painted gift boxes

How did you go about the project?

Before painting I cleaned the surfaces of the box with a damp cloth. After painting you should note that the lime-painted surface is lively, matte and natural. Therefore, in case you wish to protect the surface from dirt, I recommend a protecting wax made specifically to give a finish to a lime-painted surface.


How would you give a new life to a Balmuir gift box?

Posted By Tiina Simola

Balmuir Blog 14 November 2018

11/14/2018 1:03 PM

Balmuir Taught Me to Value Quality 

The store manager of Helsinki Balmuir Brand Store, Tommi Setälä, has been employed at Balmuir from year 2017. As someone who identifies with the values of Balmuir as his own, Setälä now tells us about his style, job, and Balmuir favourites.


How did you end up working at Balmuir?

I spent a long while working at the home department of the Finnish department store Stockmann. I was in charge of the most valuable home textiles, which included Balmuir as well. When Balmuir products entered Stockmann it was like love at first sight. In the spring of 2017 the time was ripe, and I was employed by Balmuir. In the beginning of the summer of 2017, I was working at Balmuir’s own department within Stockmann. Near autumn I moved to the new Balmuir Brand Store of Helsinki.

Tommi SetäläTommi Setälä


What would you consider the best aspect of your work?

The best aspect of my work is being able to sell products which I believe in and to represent a brand which shares the same values as I. We also have an excellent team at work. Everyone is motivated towards their work and they always aim to give their best. It is inspiring to work with colleagues who are talented and idea-rich.


Do fashion and interior design belong to your interests also outside from work?

I am a visual person and have always been equally interested in interior design and fashion. I like beautiful things and collect them around me without noticing. I love to combine different materials, but I prefer my colour palette subtle for an overall calm look.

My favourite season is here soon, and I get to decorate my home for Christmas. Just before the Christmas Eve I change the bedding into silk bedsheets, which I combine with linen cushion covers in shades of gold, burgundy, and linen. The theme of the table decor for the Christmas holidays changes each year and the family always get to be surprised of which theme and colour scheme I choose.


How would you describe your style?

When in hurry, it is typical for me to wear the first clothes that I grab onto from my closet. However, sometimes it’s wonderful to think of the perfect look for a particular occasion. I would describe my style as smart casual, but at a party I favour a classier style. On the other hand, sometimes I prefer a more relaxed style. For each outfit I can always find a suitable scarf from our selection. The same scarf can often be worn in almost all situations.


Has working at Balmuir affected your style?

I have become more quality conscious. I avoid buying things that I don’t need and focus on quality. My style has become a bit more grown up and I don’t take myself too seriously. I don’t always dress in accordance to the latest trends but prefer rather a more sustainable and timeless style.


Kid Mohair shawl with feathers


What are your favourites of the Balmuir accessories?

Highland scarf


I like everything unique. Of the women’s accessories, my absolute favourite is the Aurora Kid Mohair scarf with ostrich feathers, which is only available at our Brand Store at the moment. I would pair the scarf with the Milan clutch, which is made from stingray leather, the Vicenza tunic and a pair of tight trousers. The clutch is also available exclusively at our Brand Store.

For men I recommend the Highland scarf. Its cashmere wool is silky soft and stands the test of time well also with men, even if worn with a stubble or beard. I always keep the Helsinki cashmere scarf with me while travelling. It is easy to slip into a bag and to use as a blanket on the airplane. Our customers always return to purchase the same scarf in the new colours of the season.

Lausanne cashmere robe has also always been a favourite of mine. I finally decided to get the robe for myself. I’ve thought of using it in the city during springtime and combining it with a casual style: Slightly worn-off jeans, boots, a light shirt and the grey cashmere robe. I would also add a pair of sunglasses and tie the robe belt in the back for a relaxed effect. If you are having a bad hair day, you could also add the loose Clarens cashmere beanie to the look.



What are your favourites of the Balmuir interior decor products?

In interior decor I am attracted to everything that’s beautiful and I am always sensitive to the overall atmosphere. The strongest memories are always those which I get to share with good friends. Usually those memories include opening a bottle of bubbly, which always tastes better from the Balmuir Piemonte crystal champagne glasses.

The Verona candle stands are a true eye catcher. I recommend combining them with the velvet ball candles, which alternate in their colour selection in regard to the seasons of the year. For some balance, you can also add some linen napkins to bring softness to the table decor. Now that Christmas is coming, it is time to enjoy some Finnish mulled wine again. The Winston crystal tumblers from our selection are so thick that the glass won’t burn your fingers. I often use these glasses for anything from dessert dishes to smoothies.


Verona candle standsWinston tumbler


What greetings would you like to give to the customers of Balmuir?

We are happy to help customers and we always offer complimentary coffee in between shopping. We collect all customer feedback and have in fact developed our collection often in accordance to the feedback we have received from our customers.

I always tell my customers that with us you can and must touch the products because the materials are what we sell and are proud of. Don’t hesitate to come to our Brand Store to sense and experience the Balmuir that we all share together. See you in the store at Park Esplanad!

Posted By Tiina Simola

Balmuir Blog 4 October 2018

10/4/2018 1:25 PM

Soft Elegance to Any Outfit – BMuir Collection


The new BMuir collection under Balmuir brand offers a premium line of 100% cashmere clothing. The autumn collection consists of for instance cardigans, sweaters and cozy cashmere sweatpants. The designer of Balmuir Niina tells more about the birth of the collection.

BMuir cashmere clothing


How was the idea of a cashmere clothing collection born?

The cashmere clothing collection is a natural continuation of the amazing natural materials used at Balmuir. The cashmere clothing complements beautifully our selection of goods made for a quality conscious customer. Moreover, over the past years the Lausanne cashmere robe has become a classic in our selection, and our customers have always inquired for more cashmere clothing from us.

BMuir Vicenza sleeveBMuir Venize


What inspired the BMuir-collection?

One of the world’s finest natural materials, 100% Inner Mongolian cashmere, and the passion to create knitwear that would stand time, inspired us while designing the collection. We wanted to create an ensemble of cashmere clothing that could be combined in several ways for versatile outfits in various occasions.

BMuir Valeria BMuir Vicenza


To what kind of customer did you aim the collection?

The BMuir cashmere products are timeless classics, which are aimed to a style conscious consumer who appreciates premium natural materials. The cashmere clothes have been sized to fit different body types. Depending on the product, the size chart is from XS to XL.


What brings cashmere its high quality?

The finer and the longer the cashmere fibre is, the higher the cashmere is in quality. The fineness of the fibre is measured in microns. The cashmere fibre used in Balmuir products is extremely fine: 15,5–16 microns and 34–36 millimetres in length. A quality cashmere product pills less, and the pilling decreases even more after the first wash.

Cashmere wool

The cashmere used in BMuir collection comes from Inner Mongolia. The shearing of cashmere goats takes place once a year during spring. One goat produces approximately 100g of quality cashmere wool in one shearing. Hence, one cashmere product usually carries the wool produced by 2–4 goats. Nowadays, the shearing is done mechanically but the separation of the cashmere wool is still done by hand. The shearing does not harm the goat. 


How should the cashmere clothing be cared for?

In order to keep the product beautiful and durable, it is important to maintain it regularly. It is important to let the cashmere clothing rest and it is also good to air it periodically. The best way to keep the clothing from distorting is to store it folded. The eventual pilling can be removed with the Balmuir cashmere comb, which comes complimentary with every BMuir product.

Balmuir cashmere comb

It is possible to wash BMuir products by hand by following the instructions carefully, but we recommend dry cleaning. You can find the wool detergent recommended for washing in most organic stores. After washing, the clothing should be reshaped and dried on a flat surface. With regular maintenance you ensure that the cashmere clothing brings you joy for years.

Posted in Fashion By Tiina Simola

Balmuir Blog 14 September 2018

9/14/2018 8:31 AM

An Example of Fine Craftsmanship – A Balmuir Bag


The idea behind Balmuir’s bag collection was to create an elegant and timeless collection that includes versatile and high-quality products. A personalised bag with monogrammed initials makes the product feel even more special and makes for an excellent gift as well. The Balmuir Head of Buying, Hanna Seppälä, explains how Balmuir Bags are produced and maintained. She also gives some great tips on how to choose the right bag for you.


How are Balmuir bags produced?

Balmuir bag manufacturing

Balmuir bags are produced in a reputable family business, which specialises in the production of luxury bags. The business maintains a decades-long tradition in bag production and has extensive expertise in the field. A good producer uses high quality materials. Our designer takes the intended use into account in the measurements of the bags. They also pay attention to versatility. For instance, a bag can have several straps. This way the bag can be carried in different ways. 


What makes a quality bag?

A quality bag is durable and the natural leather ages beautifully during use. The new products in the Balmuir bag collection are made of natural grain calf leather. This is a very durable material that has a beautiful, lively texture. The bags of Balmuir are mostly handmade and subsequently the production process of each bag can include tens of different production stages. In a quality bag, even the small details are attended to with precision and care. For example, up to seven layers of paint is applied on the leather edges for finishing touches. The seams are finished and secured with handsewn stitching. Every bag goes through a careful inspection procedure.

Balmuir bag manufacturing

Balmuir bag manufacturing 



What new arrivals can we find in this autumn’s collection?

The beautiful new arrival bags of this autumn include Evelyn hobo and Evan tote. Evelyn hobo is a stylish attention grabber, which fits perfectly for everyday use. Evan tote, on the other hand, is definitely a work bag and is also suitable for men. The tote conveniently fits a laptop inside and has a removable shoulder strap, which allows it to be carried over the shoulder. In addition, other autumn arrivals include the passport cover and the luggage tag. Later in the autumn the collection will be also joined by the new Camille wallet as well as the Chante card holder.

Balmuir Evan tote

Balmuir Evelyn Hobo



What is your advice to finding a perfect bag?

The starting point in picking the right bag is usually the intended use of the bag. In addition, you should think about what life expectancy and quality you expect from your bag, and how much you are willing to invest in those aspects. In choosing the right colour, it usually helps to think about your wardrobe. What kind of clothes would you typically pair with the bag? You can’t go wrong with black or beautiful shades of brown, but a colourful bag is excellent for adding a little “catch” to an otherwise simplified look.


How to take care of your bag?

When not in use, your bag should always be stored away from light, preferably in the dust bag that comes with it. During regular use, any stains should be wiped off as soon as possible. To do so, you can use a damp cloth. If the leather gets wet, it should be dried carefully. The bag can also be protected with a leather protection spray. A delicate leather cream can also be applied to condition the leather surface and add some shine to it.

Balmuir Elise bag

Posted in Fashion By Tiina Simola