New BMuir Alexa Dagmar Collection to Be Launched on February 6th, 2020
In the fall 2019 Balmuir launched it’s first collaboration collection BMuir Alexa Dagmar with the Finnish blogger and fashion influencer Alexa Dagmar. After the success of the cashmere collection, the second BMuir Alexa Dagmar cashmere collection will be launched on February 6th, 2020 in Balmuir’s web shop, and Helsinki and Oulu Brand Stores.
The collection was designed in Helsinki, Finland by both Alexa and Balmuir’s designers. ”My first collection with Balmuir was a dream come true and one of the greatest monets of my career so far. I couldn’t believe it, when I heard last fall that Balmuir wanted to continue working with me for another collection. I had quietly dreamed about another collection and what it would look like”, Alexa says.
The main inspiration for the collection was Nordic minimalistic style. The products can easily be styled for everyday wear and more formal occasions and look current year after year. The colour palette is classic and harmonious; ivory, light sand and black.
The basis for the second collection was the popular Alexa turtleneck knit from the first collection. The elegant, short sleeved cashmere knit is beautifully complemented with Alexa pencil skirt made out of 100% cashemere. Slits at both sides of the skirt add comfort and movement to the hem. The third item in the collection is the versatile Alexa cashmere knit dress with a turtle neck. The relaxed dress’ look is easy to change by tying a cashmere belt around the waist. The belt is delivered with the dress.
”I wanted to create clothes that my wardrobe has always needed; luxurious and timeless items that are both versatile and comfortable to wear – the perfect combination, right?” Alexa explains.